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“That’s Not What Your Girlfriend Says!” What Betty White and Snickers Teach Us About the Value of Brand Positioning Strategy

“That’s Not What Your Girlfriend Says!” What Betty White and Snickers Teach Us About the Value of Brand Positioning Strategy

It’s that time of year again – Super Bowl weekend! We’re guessing that, like millions of Americans, you trotted out
YMMV: Chasing the Dragon of Keyword Ranking

YMMV: Chasing the Dragon of Keyword Ranking

Do any of these phrases sound familiar to you?​​ “I searched senior living and my town and our community came up
Senior Living Marketing Trends for 2019 and Beyond

Senior Living Marketing Trends for 2019 and Beyond

Happy New Year! It’s time to start making resolutions, finalizing plans and dreaming of everything ahead of us in ...
We’re Unwrapping Our Newest Talent Just in Time for the Holidays!

We’re Unwrapping Our Newest Talent Just in Time for the Holidays!

Introducing the Latest Additions to SageAge Strategies Who Are Helping Senior Living Communities Grow. We’re ...
Our SageAge Social Media Takeover: What We Learned and What Senior Living Communities Can Use

Our SageAge Social Media Takeover: What We Learned and What Senior Living Communities Can Use

Today, social media represents a powerful marketing tool that growth-centered senior living communities are ...
Senior Living Growth Insights: Cultivating a Culture of Staff Loyalty

Senior Living Growth Insights: Cultivating a Culture of Staff Loyalty

At Thanksgiving, we typically think of family and the many blessings we can count in our personal lives. However, ...
Integrated Marketing Series: How Integrated Marketing Can Boost Your Sales Conversions and Occupancy (Part 3 of 3)

Integrated Marketing Series: How Integrated Marketing Can Boost Your Sales Conversions and Occupancy (Part 3 of 3)

In our first two articles on Integrated Marketing, we discussed, “What is Integrated Marketing?”  and “How to Build
Integrated Marketing Series: How to Build an Effective Integrated Marketing Campaign (Part 2 of 3)

Integrated Marketing Series: How to Build an Effective Integrated Marketing Campaign (Part 2 of 3)

In the first article of our three-part series on Integrated Marketing, we discussed What is Integrated Marketing?. ...
How Storytelling is Boosting Engagement and Sales in Senior Living Today

How Storytelling is Boosting Engagement and Sales in Senior Living Today

From early childhood, we’ve learned about the world around us through stories. They provide us with information and
Once Again, We’re Honored! 2018 National Mature Media Awards Recognizes SageAge Strategies and Multiple Client-Partners

Once Again, We’re Honored! 2018 National Mature Media Awards Recognizes SageAge Strategies and Multiple Client-Partners

We are delighted to announce that SageAge Strategies and 13 of our client-partners have been recognized by the ...
Integrated Marketing – It’s How to Be the Big Fish in a Sea of Providers

Integrated Marketing – It’s How to Be the Big Fish in a Sea of Providers

Join SMASH Founding Partner SageAge Strategies at the 2018 SMASH Conference at Loews Chicago O'Hare from October 1 ...
Integrated Marketing Series: What Is Integrated Marketing? (Part 1 of 3)

Integrated Marketing Series: What Is Integrated Marketing? (Part 1 of 3)

If you are like most senior living communities today, you have a website presence that serves as a first point of ...

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Your Closet Isn’t Big Enough to Hold My Pain: New Insights into Successful Senior Living Sales

Your Closet Isn’t Big Enough to Hold My Pain: New Insights into Successful Senior Living Sales

The Power of Copywriting: Counting Down the Top 10 SageAge Blogs of 2019

The Power of Copywriting: Counting Down the Top 10 SageAge Blogs of 2019

A New Year: Fresh Start for Your Senior Living Marketing Strategy

A New Year: Fresh Start for Your Senior Living Marketing Strategy

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“That’s Not What Your Girlfriend Says!” What Betty White and Snickers Teach Us About the Value of Brand Positioning Strategy

“That’s Not What Your Girlfriend Says!” What Betty White and Snickers Teach Us About the Value of Brand Positioning Strategy

It’s that time of year again – Super Bowl weekend! We’re guessing that, like millions of Americans, you trotted out
YMMV: Chasing the Dragon of Keyword Ranking

YMMV: Chasing the Dragon of Keyword Ranking

Do any of these phrases sound familiar to you?​​ “I searched senior living and my town and our community came up
Senior Living Marketing Trends for 2019 and Beyond

Senior Living Marketing Trends for 2019 and Beyond

Happy New Year! It’s time to start making resolutions, finalizing plans and dreaming of everything ahead of us in ...
We’re Unwrapping Our Newest Talent Just in Time for the Holidays!

We’re Unwrapping Our Newest Talent Just in Time for the Holidays!

Introducing the Latest Additions to SageAge Strategies Who Are Helping Senior Living Communities Grow. We’re ...
Our SageAge Social Media Takeover: What We Learned and What Senior Living Communities Can Use

Our SageAge Social Media Takeover: What We Learned and What Senior Living Communities Can Use

Today, social media represents a powerful marketing tool that growth-centered senior living communities are ...
Senior Living Growth Insights: Cultivating a Culture of Staff Loyalty

Senior Living Growth Insights: Cultivating a Culture of Staff Loyalty

At Thanksgiving, we typically think of family and the many blessings we can count in our personal lives. However, ...
Integrated Marketing Series: How Integrated Marketing Can Boost Your Sales Conversions and Occupancy (Part 3 of 3)

Integrated Marketing Series: How Integrated Marketing Can Boost Your Sales Conversions and Occupancy (Part 3 of 3)

In our first two articles on Integrated Marketing, we discussed, “What is Integrated Marketing?”  and “How to Build
Integrated Marketing Series: How to Build an Effective Integrated Marketing Campaign (Part 2 of 3)

Integrated Marketing Series: How to Build an Effective Integrated Marketing Campaign (Part 2 of 3)

In the first article of our three-part series on Integrated Marketing, we discussed What is Integrated Marketing?. ...
How Storytelling is Boosting Engagement and Sales in Senior Living Today

How Storytelling is Boosting Engagement and Sales in Senior Living Today

From early childhood, we’ve learned about the world around us through stories. They provide us with information and
Once Again, We’re Honored! 2018 National Mature Media Awards Recognizes SageAge Strategies and Multiple Client-Partners

Once Again, We’re Honored! 2018 National Mature Media Awards Recognizes SageAge Strategies and Multiple Client-Partners

We are delighted to announce that SageAge Strategies and 13 of our client-partners have been recognized by the ...
Integrated Marketing – It’s How to Be the Big Fish in a Sea of Providers

Integrated Marketing – It’s How to Be the Big Fish in a Sea of Providers

Join SMASH Founding Partner SageAge Strategies at the 2018 SMASH Conference at Loews Chicago O'Hare from October 1 ...
Integrated Marketing Series: What Is Integrated Marketing? (Part 1 of 3)

Integrated Marketing Series: What Is Integrated Marketing? (Part 1 of 3)

If you are like most senior living communities today, you have a website presence that serves as a first point of ...

POPULAR TAGS