Critter Companionship Therapy

While some people rescue animals in an attempt to offer their new friends a safe and “forever” home, it is usually left unnoticed that those pets often do a lot of the rescuing – in our lives.

“The human-animal bond bypasses the intellect and goes straight to the heart and emotions and nurtures us in ways that nothing else can,” said Karin Winegar, author of Saved: Rescued Animals and the Lives They Transform, in a 2009 interview with the New York Times.

A Green Thumb Can Add "Spring" to the Steps of Seniors

Providing seniors with optimal quality of life is the goal of retirement communities nationwide, but often times, some of the simplest enhancements to their health and happiness can be overlooked. Natural elements such as plants function as great décor throughout healthcare communities in an attempt to soften the room and provide a calming atmosphere, but there is more that can be done with plants to improve the health and well-being of senior residents.

Why Use Social Media?

Everywhere you go, you’re asked to “like” a company on Facebook, “follow” them on Twitter…while it may have seemed to be just a phase, suffice it to say, social media is here to stay with millions checking in every day to find out what’s new with friends, products, their favorite celebrities, the news and more.

Build it and They Will Come…A Concept No Longer Relevant to Today’s Customer

The famous line from the movie “Field of Dreams” became a philosophy, which was applied to many things, and especially to advertising and marketing efforts. From the very beginning of the advertising and marketing industry, messages were presented to customers telling them they had to have product X, Y and Z. After all, if advertisers didn’t tell customers about new products and present them as these shiny, new and improved items, how would they learn about them?

Don’t Forget to Play Your Video Games

With some of the latest technology to hit the market today, children, adults and yes, even seniors, are now being exposed to not only the entertainment value, but the health benefits of playing video games. Once upon a time our families elder members were left with few options for beneficial entertainment aside from a standard crossword or jigsaw puzzle. Now, the whole family can enjoy the many physical and social benefits associated with using video games.


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