Best-Practices

How to Get MORE Out of Your Email Database

How to Get MORE Out of Your Email Database

Most senior living providers have had experience with email marketing by now. Granted, it’s not the “shiny new thing.” But it still has its place. Although social media and social marketing strategies have received the lion’s share of attention in recent years, email...

SEO Benefits of One Site vs. Multiple Sites

SEO Benefits of One Site vs. Multiple Sites

Developing an SEO strategy that optimizes both your brand and community locations in the Search Engine Results Page (SERP) is paramount to your company’s digital marketing success. Whether your company operates three communities or 50+ communities, it’s important that...