Building Your Referral Source Relationships Will Boost Your Census

In the senior living space, referral sources are traditionally the second most frequent source of referrals after friends and family. Research data indicates that referred individuals are more likely to become residents and are typically more cost-efficient to cultivate than unreferred prospects.

Therefore, the identification and cultivation of referral sources should be a high priority for an any growth-focused senior living or senior care provider today.

Senior Living Census Enhancement: How to Grow Your Community Measurably and Profitably

What can I do to increase my census? And how can I make sure I’m growing in a profitable way?

These are important questions that many, if not most, senior living leaders are asking themselves today.

The Profitable Growth Imperative

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