YMMV: Chasing the Dragon of Keyword Ranking

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Do any of these phrases sound familiar to you?​​

“I searched senior living and my town and our community came up as the third listing, not the first!”

“Why I am doing so great in certain keyword rankings, but I’m lower in the listing in others?”

“We’ve paid to put all these keywords in our website and our advertisements, but we’re still not #1 when we search for them. What gives?”

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